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Any business constantly needs to generate leads. While there are various ways to locate new clients, many of the widely used approaches from the past are no longer in use. You can also produce leads in unexpected ways by deviating from the norm and attempting new...

The Centre for Economics and Business Research (CEBR) has predicted that the world will likely experience a global recession in 2023. It’s clear that the probability of a recession in 2023 is high, and small business owners may receive the brunt of it—making it all...

Running a business is quite challenging and you might feel like you are getting pulled in multiple directions. Business owners can often reach a stage where they need direction from someone who sees the business differently. This is where the role of a business coach...

How digital marketing helps to grow your business More engagement on posts You've probably heard the term "engagement" before, but if you're not a social media expert (or even if you are), it can be helpful to have a clear definition of what exactly engagement means....

Why digital marketing is important for small business Reach more prospects You can use multiple digital marketing channels like social media, email marketing, search engine marketing, search engine optimization and display advertising to reach more prospects. For...

Having a great business idea can be very exciting. At the same time, having a great business idea can also feel quite overwhelming. As time passes, not taking action on your business idea can cause regret and frustration wondering about the “what if I had taken...